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The New World of PR

The new world of PR- If you’ve previously dismissed PR as advertising’s poor relation, or something to do to keep the MD happy once in a while by getting their photo in the press, it’s time to be reintroduced.

It’s always been more than this but now there seems to be a new dawn of understanding coming into play and brands are starting to see PR for what it really is – an incredibly powerful tool for managing the relationship you have with your customers.

As brands fight harder and harder for customer loyalty and customers become more and more demanding, it’s crucial that marketing teams are armed with the most powerful tools to fight for their customers’ love. This is the year for the new world of PR.

PR to many used to mean media relations but it’s now undeniably so much more. It’s come round full circle to actually mean what it stands for- Public Relations and it’s being embraced for this.

PR is two-way communications- PR used to be seen as one way traffic. Brands put their messages out to the consumer, after carefully structured communications being signed off across several internal departments, with the corporate line having been agreed company wide. It was a very controlled exercise. The customer was on the receiving end but was not necessarily expected to respond, rather simply soak up the information and love the brand all the more for it.

Now PR isn’t about one way traffic, nor is it so dependant on the media- it’s about good old fashioned communications called conversation.

Customers have become more sophisticated. They demand more. They know more. They use technology a lot more. The information available to them is vast. Their choices are immense. So where is the cut-through? It’s got to be in building strong, meaningful relationships to command brand loyalty and sort the wheat from the chaff.

A brand proactive in their conversations with customers is a brand in touch with its audience

Regards

Bradley Chapman

Business Networking and Motivation – It will change your life?

February 23, 2011 Leave a comment

It is my great pleasure to be speaking at this weeks Best for Business event in Kent. I love inspiring people and I am going to raise the roof on this one leaving all the attendees with a feeling of “I can do anything” when I come off of the stage. www.rawbusiness.com

Title: Business Networking and Motivation – It will change your life?
Presentation Time 40 minutes

http://www.bestbusinessevents.co.uk/ClientApps/Silverbear.Web.EDMS/public/default.aspx?tabid=36&id=42&orgId=1&guid=a7209313-5837-4cd7-a2a3-6c87bcce48e2

1. Who is Bradley Chapman?
2. Belief is everything – Hows your Marmite?
3. Moving out of your comfort zones to discover the new you
4. What will networking do for your business?
5. Finding the motivation from within
6. The one penny motivation answer
7. Q+A

Description

Kent Business Networking Forum – Membership is FREE

FOUR EVENTS IN ONE

• EXHIBIT FREE your goods and services – bring your stand, leaflets, pull-ups etc, no space restriction
• Network – Meet a minimum of 70 NEW BUSINESS CONTACTS
• Guest Speaker BRADLEY CHAPMAN who is determined and passionate with his unique style of motivating and inspiring businesses to prosper – not to be missed
• Plus from 10.45 am – 11.45 am FREE OPTIONAL SESSION on ‘How to spend less on Marketing’
The more business people you meet the more successful you can make your business, so maximise on every opportunity and be part of the Kent Business Networking Forum (Membership is FREE).

From the moment you arrive until the time you leave, you will be meeting new business contacts and with a little help from us you will be amazed at how successful you can be.

• A great way to meet new leads, clients and customers
• Provide opportunities to promote your services/products
• Enable you to meet owners/decision makers from many businesses
• Allow you to share and gain knowledge, expertise and contacts
• Opportunity to exchange ideas and experiences with others

NEW

Genuine offer for anyone who employs staff but time is running out. Stay on for our marketing session and it is very likely that you are eligible to attend at no cost to yourself a fully funded half-day Executive Masterclass on how to improve your marketing but spend less money.

On this intensive Executive Masterclass we only book on four attendees so you will receive maximum attention tailored to your business. This is really a unique opportunity to vastly improve your marketing.

Don’t miss out, book your places NOW

PERSONAL RECOMMENDATIONS

“Bradley is engaging, passionate, insightful and a humorous speaker. He has great and personal insight into business and wealth of anecdotes having interviewed many of our top businesses leaders”
Phil Hall – MD PHA Media, Former Editor of The News of The World

“Motivation plays an important part in any business owners career and if you are struggling to find yours, hear Bradley and he will fill you with energy that you can turn into bolts of lighting to positively impact your business”
Charlie Mullins -MD Pimlico Plumbers, Prince’s Trust, Enterprise Fellow

Guest Speaker: Bradley Chapman

Bradley Chapman believes that “Everything is Possible” if you have the right mindset and motivation to support your dream, goals and vision. He has faced and overcome major adversity in both his personal life and the various businesses that he has owned, managed and built during his career. He believes that everyday people can achieve extraordinary things.

Anne Milton MP to open Entrepreneur School Guildford 29th October 2009

October 16, 2009 Leave a comment

Why does Bradley Chapman think that he can help Increase the chances of Entrepreneur success rates?

October 16, 2009 Leave a comment

Bradley Chapman came up with the idea of creating a UK and potentially a World leading Entrepreneur based support business back in 2007 after he had been through some major personal adversity after breaking up with the mother of his two children. Bradley had been involved in a wide range of businesses and had worked 6-7 days a week for most of his working career but found himself not being able to find one place that he could go to that would provide him with a cradle to the grave entrepreneur support network to help improve his chances of business success. He found that there were singular specific facilities available on the market but not one all encompassing entrepreneur based support service.

Million Impossible’s online network was born during November 2007 with zero members – but Bradley had a big dream that one day the company would become a world leading Entrepreneur Authority. Million Impossible have now progressed the business and offer both online networking (Million Impossible) , face to face networking (Entrepreneur School) and publish a business Magazine called (Raw Business Magazine) which features high profile Entrepreneurs like Rachel Elnaugh, Duncan Banatynne, Doug Richard and Max Clifford – The journey Is far from complete!

With the launch of Entrepreneur School Chelmsford in June 2008 and with 10,000 registered online members the business now has 10 ES school areas planned to go live during October and November 2009 with UK wide coverage planned by the end of 2010. Each school is run by an ES leader, who is also a Million Impossible online networking member. Attendance levels range from 15-30 people per event (held every two weeks) . As the exposure grows and the word spreads so will our attendance levels….

But that is not the final picture!

The company plans to open 3 regional Entrepreneur training centres during 2010 – one in the north, one in the midlands and one in the south. The residential training centres will be called “Entrepreneur School”. The schools will be syllabus lead with experienced and established entrepreneurs teaching aspiring entrepreneurs how to start up their business (safely). There will be a second tier syllabus for companies established under 2 years and a third tier master class for established business.

The Overall Aim!

To provide start up business owners and aspiring entrepreneurs with comprehensive start up knowledge using an initial training course. Upon leaving the course they gain automatic membership to an online network of 10,000 online contacts (continually growing) to do business and network with. The third benefit is Entrepreneur School local events which provides the Entrepreneurs with face to face networking opportunities – In fact everything that a business would need to start, grow and succeed!

Indeed cradle to the grave… or as Bradley suggests “Dreams to Reality”

YouTube VideosBradley speaking at the British Library “Inspiring Entrepreneurs”
Million Impossible at the “Business Startups Show”
“Entrepreneur School launch”

Million Impossible is currently building a new GLOBAL business networking website which is due to go live during Jan/ Feb 2010!



Million Impossible-Entrepreneur Network Corporate Video 2009

I am pleased to deliver our first Million Impossible corporate video which has been kindly created by Naomi and Hayden at Innovative Media Services. The video was created at our recent Business Startups trade show held at The London Excel Centre during May 2009.

Our stand which promoted our businesses, Million Impossible and Raw Magazine was probably the busiest stand there and attracted a very large audience and interest in what we are trying to achieve for Entrepreneurs. The corporate video below summarises what we stand for and what we are trying to achieve.

Million Impossible has grown dramatically over the last few months and our members are both engaging the site and starting to see the benefits of business networking. We have received letters of thanks and admiration for what we are trying to achieve.

We have re booked Business Startups for November 2009 stand number 442 and we look foward very much to seeing you all there again. Thank you all for your kind support and interest in our business.

Regards Bradley Chapman – Founder
www.millionimpossible.com

Internal Web Developer Required

JOB DESCRIPTION

POSITION: Internal Web Developer
EMPLOYER: Million Impossible Business Networks
START DATE: Immediate
CONTRACT: Permanent Employed/ Self Employed
SALARY: £23-27K p.a. plus quarterly bonus (Future Share Options)
REPORTING TO: The Web Development Director and the Managing Director
CONTACT: Bradley Chapman MD, Colin Stroud WDD
LOCATION: Chelmsford, Essex

Job Description:

We require a senior web developer to work internally full time on our numerous websites to move our business forward. The developer will take instruction from the WDD and the MD on various projects. The developer will need to be skilled in numerous languages mainly ASP.NET, PHP, AJAX.NET and MySQL are the other technical requirements. Strong knowledge of Web application administration is required.

The IWD will have experience of high growth networking businesses and will have had some exposure to business forums and will possess some viral marketing knowledge.

The position involves major targeted SEO growth with both on page and off age optimisation being paramount to the success of the business. You will have an understanding of Google and Global search engine visibility. Your skills and ability will also include planning, structuring and designing websites from idea to conception, with full front end and back end CMS management.

As IWD you will implement a full scale linking campaign from our existing client base the external market with planned and forecast growth being advised to the senior team.

You will be working in a fast paced and energetic environment predominantly lead by and outbound sales team and as such you will be required to create management reporting systems that are capable and scalable in terms of collecting and provide key KPI data to the directors in the business.

You will have a full understanding of blogs (either Word press, similar or bespoke) and have the skills to implement existing blogs into our website.

We also require I.T knowledge and you will have the necessary skills to service and repair our existing I.T infrastructure from laptops to servers and domain hosting. It would serve you well if you have knowledge of YouTube and similar streaming video websites as well as RSS feeds and business and social bookmarking. We aim to move into live webcasts shortly. Some creative design work may be required using various design programmes such as Adobe and Quark.

The Person:

You will be a highly organised and chronological thinker and you will be systematic problem solver who possesses a can do attitude. You will be an amazing multi action/ job tasker who has the ability to work under pressure and structured in his day.

Our ideal candidate will be a person that has the ability to face a problem and provide a solution. You will initially have one junior web developer in your team that you will help train and develop their skill and knowledge levels.

Your Knowledge of ASP will serve you well as our main site is coded with ASP. Some of our sites are PHP based and it may well be that we move away from ASP in the near future. You will be looking for real progression and will be joining a forward thinking, passionate and highly driven team that has an amazing business opportunity.

You will be a likable, positive and creative character and will win friends in our business. You will feel confident speaking to and meeting with key suppliers and development new relationships with new suppliers. You will be expected to make outbound calls and not be reliant on email.

You will be ruthless with your time and even more ruthless with your departmental spend. You will be working to tight budget and will maximise the cross networking opportunities.

You will be expected to be on emergency call to service and issue/problems/ downtime with our websites and priority will be to resume any break in service as quickly as possible.


The Company:

“To create the world’s largest raw, open and honest network for entrepreneurs”

The Business & The Future

Million Impossible’s Business Networking website launched during November 2007 with a limited capital but with a big vision. Our vision is to create the World’s largest Honest and Raw Business Network for Entrepreneurs using a mixture of both online and offline products and services.

During 2008 we established the Million Impossible brand and positioned our business within the business networking community focusing on businesses overcoming adversity. The Million Impossible Network now has thousands of members from hundreds of different business and industry sectors with exponential planned growth for 2009.

Our online digital publication called Raw Entrepreneur Magazine launched during August 2008 and as of May 2009 has had 6 editions published featuring high profile entrepreneurs in each edition. Our first printed edition has been distributed in May 2009 and we are now in talks with a major UK publisher to promote the product to UK multiple and independent retailers. The magazine has been rebranded as Raw Business from edition 6 onwards.

The Mi road show commenced in October and November 2008 after we exhibited at The Business Show in Bolton and the Business Startups show in November courtesy of Rachel Elnaugh former owner of Red Letter Days. During 2009 we plan to attend a number of trade shows across the country to help promote and strengthen the brand. Our next show is Business Startups at London excel 28th-29th May.

Our Managing Directors personal blog called Bradley’s Blog, talks about Bradley’s personal Entrepreneurial journey in overcoming adversity which launched during March 2008 and has been viewed in many countries around the world. The blog content has been an inspiration for aspiring and budding Entrepreneurs as Bradley openly shares his thoughts and feelings as they happen.

Off the back of the success of Bradley’s Blog we have decided to launch Heidi’s Blog who has already captured the hearts and minds of female Entrepreneurs with her totally raw and heartfelt articles, which have been featured in Raw Entrepreneur Magazine.

2009 sees the launch of our much anticipated new project “Entrepreneur School” which will launch initially in Essex/ London and then roll out across the UK during 2009 and 2010. The primary aim of the school is to create a face to face networking event that combines businesses networking with practical Entrepreneur training. A school built by Entrepreneurs, for Entrepreneurs.

2009 is planned to be a very positive year for the Mi group as we continually look to develop the quality of our online and offline products increasing the user experience by creating strength in numbers amongst Entrepreneurs. Being an Entrepreneur can be a very lonely job. The emotional journey of an Entrepreneur combines the highest of highs with the lowest of lows but with Million Impossible, you realise that actually you are not alone and it need not be such a challenging journey.

www.millionimpossible.com

Tel: 0845 468 5000
email: Bradley@millionimpossible.com and colin@millionimpossible.com

Please forward your CV in the first instance to Mr Bradley Chapman and Mr Colin Stroud

Will you consider Donating to help me to help UK Entrepreneurs?

My Name is Bradley Chapman. I consider myself an passionate and driven Entrepreneur. If you have taken the time to read through my personal blog and either visited or perhaps joined my Entrepreneur Networking Website, then you will understand and perhaps feel and associate with my struggle to grow a business that helps increase the chances of success in UK business start ups as well as preserving the sometimes lifetime efforts of business owners and Entrepreneurs.

I have achieved what have to date with limited financial resources and some very kind friends and supporters and now require further assistance by way of donation to help me continue my journey. There are so many just causes that deserve donations and I am by no way as important the RSPCC, RNIB and Cancer Research to name but a very few, however, If businesses are to survive and prosper and have somewhere to turn in their darkest hour that is both open and honest, then i truly believe with your continued support, that we could achieve it.

Even a donation of one pound will help me to move my plans for Million Impossible and Entrepreneur School forward but if you would like to donate more then I can assure that it will go towards helping somebody to do something that they had not previously thought was possible.

Click on the link below to go through to my PayPal account and help me move Million Impossible forward in becoming the UK’s leading “Overcoming Adversity” Business Networking Website.

https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=5326640

To read more about Entrepreneur School Click Here.
To read more about Million Impossible Click Here.
To register Free and join Million Impossible Click Here.
To read the latest editions of Raw Business Magazine for Entrepreneurs Click Here.
To read my latest editorial piece for Raw Business Mag Click Here.

To see my speech at the British Library Click Here.

I am not proud to ask ask for donations, in fact it was a suggestion from a wealthy mentor who is unknown to me and goes by the nom de plume of “Mr C”. I have taken his advice and hope that if you have experienced the journey toward becoming a successful Entrepreneur,then you will know the pains involved and how your mind body and soul is tested to the absolute limits each and every day.

I believe that I have the resolve to overcome my fears and face my adversity head on but i am also man enough to say at this juncture that I cannot do it alone.

For all Entrepreneurs, Never give in trying to reach your dreams and above all consider all the risks that you will take and what you may have to give up as you try to touch the stars.

Your Help will not be forgotten

With Warmest Wishes
Bradley Chapman
Million Impossible – The Entrepreneur Network
Bradley Chapman – My personal Web site

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More Videos About Million Impossible

Raw Entrepreneur Magazine Goes to Print!

Hi everybody

It has seemed like a lifetime to us moving from our previous digital Raw Magazine Editions into a fully printed glossy A4 printed version for edition 6.. Well myself and Scott are both pleased, humbled and honoured at the same time to deliver our best edition yet featuring an exclusive interview with the UK’s highest profile PR agent Mr Max Clifford!

Read Raw Mag 6 Here

I have worked with Scott for over 6 years and during that time our relationship has moved both forward and backwards at the same time. It takes a very long time to build a working relationship with a business partner and it takes and even longer time to be able to respect and understand each others strengths and weaknesses. If you can work together as a team and share a common vision or goal then of course anything might be possible. We have worked on our differences and we seem to be moving into a new respect zone.

We had some launch shots taken last week to celebrate the Raw Entrepreneur Magazine edition 6 in print and at first they started really seriously and before we knew it we started to feel almost as if we were famous for a minute!

This is the first image that we took and as you can see we looked like a pair of serious plonkers.

What a pair of plonkers!

What a pair of plonkers!

This is the second Image and as you can tell we have warmed up a little and starting to feel more comfortable in front of the camera.

feeling more comfotable with the camera

feeling more comfortable with the camera

This is about the sixth shot that we took and we are starting to get in the mood feeling like we might just make it as Entrepreneurs…

Oh yes now we are kicking back and playing for the camera

Oh yes now we are kicking back and playing for the camera

Oh yes lets get our teeth stuck into this whole photo shoot. feel it see it taste it!

Bradley Chapman and Scott English show their teeth

Bradley Chapman and Scott English show their teeth

OK then it think its time to really let rip… “Shall we pull our pants down together Scott” – “But Brad i am not wearing any”, “OK then Scott looks like it just me, but if i pull my pants down everyone will who i really am!” , Brad don’t worry this is Raw Entrepreneur Magazine – A magazine for Entrepreneurs who can be honest with who they really are”, “OK then Scott but our whole world will change if i do it…… Here go”.

Damm Damm  i really did not want everyone to know who i really am!

Damm Damm i really did not want everyone to know who i really am!

The Power of Being a Positive Entrepreneur – by Bradley Chapman

April 1, 2009 2 comments

It really touches me and even on the darkest of days like today when our revenue is less than 50% of what we need to cover our costs and a day when I have delivered an amazing heartfelt and visionary speech to my team and yes i guess that it may have empowered the courageous among them.

It’s 4.45 and i am nearly passing out from exhaustion and lack of sleep through worry and not being able to do, create and deliver everything that Mi is demanding and needing right now..

I can sit back and eat my cottage pie with the comfort that I am not alone and that we all share the highs and lows of being in business… There are days that I love calling myself an Entrepreneur and days that i shake in fear for what i have had to do, some good and some bad.

I just spoke to a lady called Sue who is a life coach and she told me how she had come back from a near death experience.. Sue no speaks to Entrepreneurs and encourages them.

Its people like like this that puts us all to shame with our simple whims like “Where is everybody”

Team Million Impossible

“GET BUSY LIVING OR GET BUSY DYING” – Shawshank Redemption

Lots of Bradley

PS- I wish i could carry all of you but i cant. You all have wings. please join me and fly with me and together we will achieve something that no other network has been able to.

EYE OPENERS

Business SOS – This part of the web site is wide open for any of the areas listed and featured to be taken over by members of MI – do you have any ideas. This is a really good opportunity for Mi Members.

Angels Den – we are looking to pair with a VC company that will provide VC funding and advice for our members?

Business PR – we need a PR agency to take over and sponsor this area of the site and help our members with PR and Marketing?

Mi News – we need a professional press release business to sponsor and run this aspect of our site so that our members can issue free and paid for press releases. Our members need advice and guidance on writing, proof reading and promoting a press release – any ideas/ contacts?

This is just for starters. If you realise that we will have around 40,000 members by then end of Dec 2009, then think about this! Do any of you really want to waste negative energy on the things that you don’t have,instead use that energy positively and get the things you want? Ummm….. Thought provoking.

For all that are fighting to build the forum, I thank you and i will never forget – Thanks for being there

Bradley Chapman – MD
Million Impossible – The Entrepreneur Network
www.millionimpossible.com

Entrepreneurs Who Hit Crisis Point – The British Library

November 14, 2008 Leave a comment

I have been very kindly invited by Rachel Elnaugh to become part of a four man panel of Entrepreneurs for an event being held at The British Library in January 2009. The theme of the event is “Entrepreneurs who hit crisis point”.

I am proud and honoured to be invited by Rachel to be a part of her team and more so that the event is being held at The British Library. The library is not only a London Architectural Icon but also offers amazing services that Entrepreneurs and small business can use to help them grow their businesses. The finer details of the show are yet to be announced and will appear on the library’s events calendar shortly.

I have been through immense challenges in my life in trying to achieve success and just as quickly as I thought that I had arrived at the doors of success, the carpet has been pulled from under my feet.

Bradley Chapman - Can you overcome any Adversity?

Bradley Chapman - Can you overcome any Adversity?

I can only blame so much of my costly business mistakes on global financial climates, greedy UK banks and other factors that were outside of my control. The main reason for making mistakes was in not having the necessary knowledge, skill or resources to establish the right path to take as well as receiving suitable advice as to the perils and pitfalls of taking any action and making decisions.

At 38 years of age I guess I am more experienced in how not to things as opposed to how to do things. We all have to make mistakes in order to learn the right way to do something but at what costs to yourself personally and or your business venture are acceptable before your reach crisis.

I am pleased to be a part of the event and very much look forward to the day and if I can offer any advice based on my extensive experience which helps Entrepreneurs and small business grow safely then it will justify some of the mistakes that I have made.

On a positive note our latest venture Million Impossible – Entrepreneur network is approaching its 1st birthday and I am very pleased with the journey thus far, however, it has not been built without facing many new and old challenges. We have a long way to go in order to make this business a success.

I am working with some very talented and driven individuals now and I am both encouraged and proud to know that others are now sharing my dream and vision and making it their dream and vision.

Million Impossible on line Entrepreneur Network and Raw Entrepreneur Magazine has been created for Entrepreneurs who can be honest about the challenges that we all face during our business lives but more importantly share those experiences with other Entrepreneurs, so that, as a group of like minded Entrepreneurs we can help prevent our peers from making the same mistakes.

Registration for Million Impossible’s Entrepreneur Network is free for joining members with and upgrade option for full members. I will update you as soon as the event is listed on The British Library website.

Kind Regards
Bradley Chapman

www.millionimpossible.com
www.miilionimpossiblemagazine.com
www.businesssourcer.com
www.ukentrepreneurassociation.com

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